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live interview and conversation series
Redefine Talks
Redefine Talks was hosted by Samir Kumar Sah that explores how leaders, innovators and technologists are shaping the future of growth, capability, AI and organisational design.
Redefine Talks 08: Cybersecurity for Small or Big Business: A Step Towards Digital Transformation
Companies (small or big) have suffered a lot due to data losses due to data hacks and breaches. One side we are advancing in technology and digital footprint while on the other side companies are finding it difficult to secure its own data. In the “Redefine Talks” Episode-08, We have Mahendra Kumar Patukuri (Ex- Cybersecurity Director Delloite, PWC, Happiest Minds), talking on Cybersecurity.
Redefine Talks 07: How to scale with a one-man content marketing team?
The way companies like “Hubspot” and many other brands are investing in content marketing, it makes small team startups think if they can really succeed with single person content marketing. We have Manish Nepal as our guest for “Redefine Talks” who is a B2B Content Marketer and one of the hosts of @ABM Conversations Podcast (India’s first ABM podcast).
Redefine Talks 06: Digital Team structure for Success.
Many companies (Small or Big) face the challenge of how to think of creating or structuring the team for digital initiatives. It is definitely a challenge for companies undergoing digital transformation. In this episode of “Redefine Talks”, I am going to give a general overview of how one should think of creating the digital team for success.
Redefine Talks 05: Staying competitive with Digital Transformation
Today’s customer, internal or external, expects the same kind of experience in a professional environment that they have with technology in their personal lives. But for a business, this can be challenging to achieve. In our 5th episode of “Redefine Talks”, I am going to discuss Digital Transformation help you achieve success, stay relevant and competitive.
Redefine Talks 04: Effective Marketing Automation Strategies for Better Results
n our fourth episode of “Redefine Talks”, we have with us Ankit Prakash, co-founder, Aritic. We will discuss what goes on while creating an effective strategy for Marketing Automation.
Redefine Talks 03: Ways to Enhance Customer Experience with Content Marketing
In our “Redefine Talks” third episode, we discuss on Content Marketing Strategy with Yaagneshwaran Ganesh who is Top 100 Global Martech Influencer, Content Geek, TEDx Speaker, Best-selling Author and Host@ABM Conversations Podcast.
Redefine Talks 02: Why customer-centric brands must focus on Customer Behaviour?
Good customer experience demands seamless experience provided by the brand or business to its customers. And this requires analysis of the customer behaviour by the brand. In the second episode of “REDEFINE TALKS”, we are going to discuss how to use behavioural analytics to become a truly customer-centric business.
Redefine Talks 01: Evolving Brand Communications for Good Customer Experience
In our ‘REDEFINE TALKS’ first episode yesterday, Shreya Krishnan, VP Marketing & Communications, Anviti Insurance Brokers explains why brands must focus on communicating its value to its customers in an authentic way.